Toy Soda

Medicom had also released a limited run of Be@rbrick Soda.

Awesome.

To get one you would have had to show up to the Parco 40th event, & spent 4,000円.

You would then get a chance to press the button on a vending machine that would give you one of 40 different can designs.

(click on the vending machine on the left to see the 40 can lineup)

Flavors ranged from green tea, fruit juice, to milk & coffee.

Limited run promotional drinks aren't a rarity in Japan but not by designers like these, & not 40 of them, awesome.